So lucky to be an extra in Magic Mike 2! Playing pool party with @channingtatum @joemanganiello and #mattbomber was a dream come true 👙💛🌴 #magicmike (at Tybee Beach)
Opened up shop at the flea market for the first time! Made hundreds and had a blast :) #brunettebarbies #hautepink (at Barnyard Flea Market At Pineville)
Standing on the outside of a float plane, in the middle of Alaskan waters… can’t get any better than this! #adventurer #angelsinalaska ✈️ (at Misty Fjords Alaska)
Sneak peek of the shoot I put together today for @mamieruthxoxo! ✌️
Thanks to my beautiful friends @sarardonahue and @alison_wild
Think Inside the Box
Retailing is beginning to take a drastic turn, from big box stores to baby box subscriptions. In September 2011, two Harvard grads started a whole new trend with their product selling approach, through their blossoming company, Birchbox.com.
Birchbox is a relatively new concept referred to as a ‘content-slash- commerce-slash-sampling site for beauty junkies.’ Basically, customers can enter the website and buy a subscription for $10 per month (or $110/ year). This provides subscribers with 4-5 high-end beauty samples each month in their own personalized box. If they like a certain product, they can easily purchase the full-size version on the website.
In sales, personalization is key in customer service. With Birchbox, each woman can complete a quick survey of her beauty preferences and regime, and her box will be geared towards those personal needs. From acne to frizzy hair, this company has got your skin and hair care worries covered.
Customers aren’t big on commitment these days, and always want to try on products before they buy, especially when committing to higher priced items. In beauty, the try-on method is limited to those old ladies at the cosmetic counters slapping on loads of expensive makeup, that can be quite intimidating. Instead, with Birchbox, you receive quality samples of well-known brands to try out yourself within the privacy of your own home. The benefit of this is that you aren’t harassed with countless products more fitted for your mother, and you can order products you like at your own pace after thoroughly sampling the merchandise.
Birchbox women’s has even expanded to goodies for men with the men’s boxes priced at $20 per month, and includes skincare, hair care, and accessories specifically geared towards males. Other companies have even created spinoffs like “Barkbox” that is exclusively for dogs, from toys to treats, which is also priced at $20. With more start-up companies adopting this selling technique, I feel like the market for this is ready for a boom, and the possibilitites seem to be endless at this point. I, myself have ordered my first Birchbox, and I am so excited for its arrival, along with its impact on the future of shopping.